celebrating people of color in the arts

b(r)anded

In photography, profiles in color on January 1, 2009 at 6:39 pm

willis-head

Hank Willis Thomas is often scathing, and unapologetically so, in his critique of the racialized images and language pervasive in advertising. His B(r)anded series centers on the appropriation of the black male body – specifically, the ways in which that body has been commercialized.  

Of his work Branded Head (pictured above), Thomas “reflects on how 18th and 19th century slaves were branded as a sign of ownership, and in the 21st century their descendants perpetuate a state of branded consciousness.”  

Essentially, Thomas shows the body of color as product, selling yet another product.

– Grace A. Ali

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